048: How to Start Collecting Keys as a Real Estate Investor with Mike DeHaan

What happens when a corporate engineer at Boeing unexpectedly dives into the world of real estate investing? Mike DeHaan joins Jonathan on this episode of Zen and the Art of Real Estate Investing to share his incredible journey, revealing how a sudden rent increase and a chance encounter with an investor-friendly realtor sparked his interest in the industry. They discuss the importance of building trust and strong relationships in real estate and how having the right realtor can be the key to success.

Jonathan also explores Mike's strategies for scaling his real estate business - from liquidating his 401(k) to buy rental properties to flipping houses with partners and entering the real estate "cool kids club." Learn about his marketing tactics, such as direct mail and SMS campaigns, and how transparency and relationship-building were crucial to his accomplishments. Plus, we delve into lead generation challenges in competitive markets and Mike's strategic pivot to wholesale real estate.

Finally, Mike shares his thoughts on the opportunities and hurdles in real estate wholesaling, including creating a trust funnel through retargeted online campaigns and a robust sales team. He explains the importance of having a small, solid list of buyers in each market and the concept of "whole tailing" when tenants are reluctant to leave.

In this episode, you will hear:

Real Estate Investing Trajectory and Tips
Scaling Up in Real Estate
Real Estate Investing Strategies and Selection
Scaling Real Estate With JV Partners
Real Estate Wholesaling Strategies
Real Estate Wholesaling Challenges and Opportunities

Follow and Review:

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

If you enjoyed this episode, we've created a PDF that has all of the key information for you from the episode. Just go to the episode page at http://www.trustgreene.com/podcast/zen/048 to download it.